Target Audience

Our target audience are generally females ranging from the ages 13-25 this is because we have a young fashionable artist who is slightly different to most young artists these days. We would like the younger part of our audience to see our artist as a role model. She has a really good self image to use to sell her music. Also her clothes and dress sense fit in really well with our star image motif - leaves which are browns and dark reds this also matches our house colours.